iTools® appliances & brushes feature exclusive Nano-Ionic™ Hybrid Mineral Technology to produce the highest levels of Negative Ions and Far Infrared Energy, for faster, more efficient water molecule micronization.

See all iTools® products »

The ReTex system is Bio Ionic’s product that permanently retexturizes hair, and provides hairstylists with the versatility of leaving in as much or as little wave, curl or movement as desired.

See all ReTeX products »

Bio Ionic has harnessed the power of Natural Ion Therapy™ to hydrate hair. Super-Hydrator™ Haircare brings fried and dried hair back to life! Micro Hydration Therapy™ Haircare formulas work synergistically to restore moisture and elasticity from within.

See all Haircare products »

Get sleek, smooth & shiny hair in 45 minutes with this treatment, the fastest defrizz and smoothing service ever! One-Step (No Neutralizer) & Formaldehyde-FREE, KeraSmooth™ is a simple, time-saving treatment that defrizzes, devolumizes, smoothes & straightens any hair type!

See all KeraSmooth products »