Versatile tool
"Love this flat iron. Heats up fast and vibration protects hair. Works well for straightening or slight waves. Universal voltage a plus for when traveling."
Overall rating: 4.529691 / 5 from 421 reviews.
The 10X™ Styling Iron offers a unique curved design and sonic vibrating plates to minimize friction and enhance shine, reducing frizz by up to 50%. However, opinions on the hair product vary, with some finding it smooth and silky while others feel it requires more effort.
Review topics: [color, smell, feels, shipping, packaging, hair, style, price, look, design, results, iron, quality, size, maintenance, heats, shape, material, power, straightener, weight, value, touch, plates, gift, length, smooth, tool, speed, condition].
"Love this flat iron. Heats up fast and vibration protects hair. Works well for straightening or slight waves. Universal voltage a plus for when traveling."
"Straightener seems great and I love the brush. The box it came in was unnecessarily large and many of the claw clips arrived smashed and broken. I took photos but just haven’t messed with the inconvenience to get them returned. Hassle. If box would have been smaller the straightner wouldn’t have moved all over inside it and broke item. Assuming, this is what happened ?"
"I love the product. It is very easy to operate and the buttons do not get in the way. The vibrating function is very helpful for me. This idea does very well on my fine gray blonde hair. I just wish the discount I got would have applied to other colors. Oh well."
"Styler works as described, easy to straighten or add waves. My hair is long fine texture. Definitive plus that it helps tame humidity frizz."
"I absolutely love my Bionic 10X stying iron! It heats up quickly, smooths my hair beautifully, and leaves it shiny and frizz-free. My hair looks sleek without feeling flat or damaged. It’s easy to use and gives me salon-quality results at home. Definitely one of my favorite hair tools!"
"My hair stylist suggested this flat iron and I’m so glad! I’ve had many flat irons (Chi, Lange, etc) and this is by far the best I’ve ever owed. I have super curly hair and this iron makes my hair look so healthy when straightening."
"The straightener has an okay feel to it but unfortunately doesn't seem to work as well as others. I tried on numerous heat settings but I'm still having to do multiple passes just to get the frizz down. My hair is not overly curly and even just doing touch ups requires multiple passes. Takes me FOREVER to straighten my hair now whereas my last straightener took a few minutes."
"I have extremely curly hair. This tool smooths out all the curls for a beautiful soft finish."
"Excellent. The product is of very good quality. It leaves hair soft and shiny."
"The most expensive flat iron I have purchased and for the price I have to go over my hair too many times to get a flat piece. All of my flat irons in the past have only went up to 400 and this one goes up to 450 and takes longer to flat iron my hair. Super lightweight love that and the jade limited edition color. Probably won’t purchase again, because of how long it takes to flat iron."